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A Case Study in Google’s Use of Visit & Click Data

Published Jun, 30th 2017 via moz.com There’s still a weirdly large percent of the SEO and web marketing worlds that, despite overwhelming evidence, don’t believe that Google is collecting or using visit, engagement, click-through or clickstream data. This week, we stumbled across a superb example of the search giant doing just that, so I had…

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5 Local SEO Ranking Criteria

Local SEO is a whole different ball game. Many blogs and sites teach you about how to rank in your country or across the world. But few of them talk about how to get your local business client to show up where they need to be… …right in front of their customers in their local…

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How To Incorporate SEO Strategy Into Your Blog

You’ve got the writing chops. Just this morning you caught yourself aggressively nodding in self-admiration at your latest blog post. Forwarding a particularly witty piece to your mom for praise is not beyond you. It feels good. But as a writer in the digital age, you’re also responsible for producing content that potential customers or…

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Repetitive Keyword Practices That Damage Your SEO Score

  Would you want to examine your employer website online in case you were a consumer or client? might you locate the language it uses natural, expert and intelligently written? in case you hesitate to answer this question for even a 2nd, you’ll be guilty of a practice referred to as “keywordstuffing.” Many website owners and…

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